Most website owners and bloggers dream about attracting hundreds and thousands of visitors to their site so that they can take a look at what they have to offer. The anticipation of potentially getting lots of visitors to a site is exciting but after all the visitors have come, have seen and have gone you are left with an attractive traffic stat counter and no way
to re-connect with these visitors.
Some website owners and bloggers with a decent offer have made some sales with passing visitors in the early days of the internet. These days are gone and may never return. Mind you, you can still get maybe one sale out of 100 visitors today but realistically you need to find a way to also target the remaining 99 visitors.
An idea is born
A clever marketer one day was thinking about this very same problem and said "aha, one way to get some of the remaining visitors is to offer them something of real value that they can't refuse in return for their email address". Indeed that is an ingenuous way to
get the visitors to sign up to your newsletter and keep coming back to your site.
The idea of the opt-in box was born
Most if not all websites and blogs nowadays have an opt-in box or sign up page to invite visitors into their list. Building a list is one of the most important things that can happen to your business. Expert marketers have said that you can make a dollar for every customer
on your list. Imagine having 10,000 subscribers on your list...you can make some decent dough that way, don't you think?
Attracting visitors to your site and subscribe them to your list!
You need to install an opt-in page and offer them an irresistible free gift in return for their email address. You may have to test different squeeze pages and offer and keep the one that converts the best. What are you waiting for? Go ahead and start building your list today!
Want to learn more tips and tactics to bring more traffic to your site? Click here!
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